Some of the most exciting work taking place in The New York Times building is being done on the 28th floor, in the paper’s Research and Development Lab. The group serves essentially as a skunkworks project for a news institution that stands to benefit, financially and otherwise, from creative thinking; as Michael Zimbalist, the Times’ vice president of R&D, puts it, the team is “investigating the ideas at the edges of today and thinking about how they’re going to impact business decisions tomorrow.” (For more on the group’s doings, check out the series of videos that we shot there a couple of years ago.)...more
Can a single app please both casual news readers and news junkies?
That’s the question I found myself asking upon rereading that report from a couple weeks ago on iPad users’ reactions to The Daily.
The report was put together by knowDigital, a division of market-research firm Coleman Insights, which asked more than 40 iPad owners to download The Daily and use it for two weeks. Sam Milkman, the head of knowDigital, interviewed participants afterward, and he found that even in a group that small, the needs of users were split...more
Apr 7, 2011
So, it looks like an intriguing deal.
Ford Motors’ Lincoln is subsidizing 100,000 new NYT digital subscriptions. Well, it is an intriguing deal, but it’s more nuanced than it seems, and in that nuance, we see some of the next models for how the digital circulation business and the digital ad business will newly intertwine, and open up new revenue streams and new marketing opportunities.
It’s just one deal, but it points to the fact that the new business model in creation will be based more on digital advertising than digital circulation. Making that new interplay work is as important as setting prices and deciding how to restrict content accces for anyone putting up a pay wall, pay fence or pay obstacle of any kind...more
Here’s how newspapers sell what they do to would-be readers.
You can get the whole paper, now sometimes including digital access. We’ll sell you Sunday only, or the weekend, or 7-day, but you have to take our whole paper. That’s what we sell; that’s our one-size-fits-all product. It fit your grandparents and your parents, so why shouldn’t it fit you?
If newspapers were in the restaurant business, they’d be out of business quite quickly. That’s not much of a menu. There’s practically no à la carte, other than single copy, which is again the whole thing, but just once. It’s prix fixe, with early-bird specials for introductory signups...more
by Damon KiesowPublished Apr. 11, 2011 Updated Apr. 12, 2011
Microsoft’s new Bing iPad app, released Thursday, does more than search — it begins to remake the newspaper experience in digital form.
The app is not being marketed as a news platform, but journalists should consider it one because it offers a great local information utility for the iPad age...more
The Limewire file-sharing service was shut down last year, and the only thing left now is to figure out how much money the now-illegal service owes the record labels that first sued it back in 2006. The judge overseeing the case made two key rulings this week that strongly favor the record labels. The orders are responding to a flurry of motions filed by both sides, as Limewire and the RIAA each try to get the early edge in a trial over damages scheduled to begin May 2. The most recent order will allow the RIAA to “double-dip” and get paid twice for more than one hundred songs....more
Don’t call them pageviews— call them pages read.
Don’t call them unique visitors — call them readers.
Welcome to The Washington Post’s new foray into understanding — and acting on — how readers actually consume digital news.
I wouldn’t quite call it a revolution. But it’s a firing shot in an effort to bring a modicum of science to the art form we editors like to believe we exercise so gracefully. It’s The Washington Post’s reader dashboard 1.0.
“Journalists like to believe that readers read every story they write,” says Raju Narisetti, one of two managing editors at the Post and head of washingtonpost.com news operations. “We’re disturbing that illusion. We’re also saying that focusing on the numbers doesn’t equal pandering.”...more
Hulu LLC’s subscription video service will surpass one million subscribers in 2011, chief executive Jason Kilar said in a blog post Monday.
Mr. Kilar also reiterated that the company is on track to approach $500 million in revenue in 2011, up from $263 million in 2010. Its first-quarter revenue grew 90% from 2010...more
Reports of the demise of newspapers may be greatly exaggerated.
According to a new Harvard study, the denizens of the digital age — 18-to-29-year-olds — would prefer to get most of their political news about the next presidential campaign from — believe it or not — major national newspapers....more
By Ed Bott | March 30, 2011, 2:21pm PDT
What Apple took away, Amazon has restored.
I’m talking, of course, about Lala, the pioneering digital music service that Apple purchased in December 2009 and shut down more than a year ago. The first thing Apple did, almost immediately after purchasing the company, was to disable its Music Mover feature, which allowed Lala members to upload their personal music collections to a cloud-based locker where they could play it from any web browser.
Yesterday, with the double-barreled launch of its Cloud Drive storage service and the tightly linked Cloud Player, Amazon brought that capability back to a mass audience. They’ve executed their strategy brilliantly, and they’ve painted the recording industry and their archrival Apple into a corner...more
Popular Science magazine sold the 10,000th subscription to its iPad edition sometime on Sunday, nearly six weeks after accepting Apple’s terms for selling subs on its tablet. That’s a speck compared to the title’s nearly 1.2 million print subscriptions, but a significant early foothold for digital magazine subscriptions on the iPad.…more
by Helen Lambourne
A regional publisher which has scrapped the printing of most of its weekly freesheets and transformed them into e-editions says it has seen a 50pc increase in web traffic in three months.…more
By now, we were supposed to have clarity about how The New York Times will use a meter to create a digital subscription revenue stream. After all, the plan went into effect in Canada March 17 and is supposed to start rolling out in the United States and globally Monday afternoon. We do have details—all-you-can-click social, 20 clicks at NYTimes.com (NYSE: NYT) before direct access is lost, pay plans of $15-$35 every four weeks—but the clearest aspect so far is how hard it is to cut through preconceptions, particularly when flexibility and complexity are involved...more
“If you look at the history of the world, up until 1700 nothing much happened.” That’s what Karl Marx said to Friedrich Engels when the two first met, at a cafe in Paris, in 1844. No, I’m kidding. The guy who actually spoke those words is Hal Varian, Google’s chief economist, and he spoke them just a few days ago.…more
By Tim Bradshaw, Digital Media Correspondent Published: March 23 2011
Digital media companies will soon find it easier to clear content rights for new online services, under recommendations from the Hargreaves review into intellectual property.
The review is part of a wider package of proposals around IP in Wednesday’s Budget, including the creation of new diplomatic posts in Asia to lobby for greater protection from piracy, which is rampant in markets such as China and India.…more