Snippets From A Fast-Changing World

An independent observer looks at things differently to someone who is right in the middle.

Facebook plans discount deals programme

Facebook said it was entering the fast-growing “deal of the day” market, posing a challenge to online discount marketing pioneers Groupon and LivingSocial.

The social network’s large audience and detailed database of user preferences positions it to be a fierce competitor in this market, which is expected to generate nearly $4bn by 2015, according to consulting firm BIA/Kelsey. Facebook’s move could boost its revenue stream as itconsiders a public offering – and potentially compromises Groupon’s impending IPO...more